The greatest light show with art, entertainment, humanity intertwined.
In the midst of the husting Xinyi District, how could one present a lantern show that fuses design, art, and charity as one, distinct from the conventional lantern festival?
The Shin Kong Mitsukoshi Lantern Show organized for 3 years in a row invites entertainment celebrities, interdisciplinary artists, and designers to showcase innovative, diversified possibilities via light installation displays and artworks centering around the traditional Chinese Zodiac. Furthermore, in collaboration with non-profit organizations, the event endeavors to contribute to various issues, so that everyone can have a better start at the onset of the year.
|Client: Shin Kong Mitsukoshi Department Store